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Clover

Clover is a British country cottage-inspired homeware brand designed with a light, fresh, and inviting aesthetic. Tasked with creating the brand from the ground up, I developed a concept name, primary logo, and supporting brand imagery, applying these elements across a range of homeware products. Using Adobe InDesign, Illustrator, and Photoshop, I produced a main logo, secondary brand stamp, brand colours, and fonts, along with packaging applications for cushions, duvet sets, and accompanying materials such as woven labels and catalogues. Completed as a solo project, the brand was praised for its successful interpretation of the brief, meeting all style guidelines while capturing the desired charming and contemporary cottage feel.

  • Adobe Illustrator

  • Adobe InDesign

  • Adobe Photoshop

  • Brand Identity Design

  • Logo & Icon Creation

  • Colour & Typography Systems

  • Packaging & Product Application

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Thank you for taking the time to explore my work.

If you’re interested in working together or want to learn more about
what I do, feel free to reach out - I’d love to hear from you!

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@design.ellamcbride

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